KIA TAKES OVER CROSSOVER CATEGORY AT UK CAR OF THE YEAR AWARDS​

You could call it a “hat-trick, plus one” for Kia at the UK Car of the Year Awards 2020.

Scooping no-less than 4 awards in the ‘crossover category’, Kia has triumphed, locking out almost all competition in its path.

The e-Niro took the crown as being the overall winner, with the Kia XCeed following closely behind in second place. The All-New Soul EV landed joint fourth place. In addition, the e-Niro will go on in the fight for the top spot as overall “UK Car of the Year 2020”, which will be revealed in just a few days’ time on 28th February.

Now in its seventh year, the UK Car of the Year Awards is one of the most respected and prestigious advisories to UK car buyers to highlight and advise on the best new cars on the market today. The judging panel is formed of some of the most trusted names in motoring journalism.

Since its launch, the e-Niro has been exceptionally well received within the motoring industry, earning such titles as What Car? ‘Car of the Year 2019’ as well as Auto Express ‘Affordable Electric car of the Year 2019’.

The crossover category is fiercely competitive, yet the e-Niro took it all in its stride, earning top place. It was also labelled as a “genuine game-changer” and “one of the most convincing EVs out there”.

Alex Grant, UK car of the Year Judge, commented: “The e-Niro combines one of the market’s best electric drivetrains with the impressive space-efficiency of Kia’s compact crossover. It offers a long range and impressive efficiency without adapting driving style, with spirited performance and fast charging, making it easier than ever to go electric”.

As one of the newest additions to the Ceed family, the KiaXCeed is now available as a low-emission Plug-In Hybrid variant alongside the Ceed Sportswagon, giving customers an alternative eco option. Not only that, the Kia XCeed fills a unique spot in the C-segment, combining compact SUV practicality with the sporty packaging and engaging handling of a hatchback.

Commenting on the win, Paul Philpott, President and CEO for Kia Motors (UK) Ltd: said: “The crossover market has become increasingly competitive as customer demand has surged, making it all the more impressive that Kia has three different models placing within this category. It’s fantastic to see that the e-Niro is still raking in prestigious awards and I look forward to seeing how it fares in the battle for the overall title of UK Car of the Year.”

Finally, the Soul EV placed joint fourth in this year’s awards. Arriving in March, the Soul EV uses the same batteries and powertrain fitted to the e-Niro and has a driving range of 28 miles, adding another staple, all-electric model to the Kia eco line-up.